{"id":1612,"date":"2018-04-21T17:45:34","date_gmt":"2018-04-21T17:45:34","guid":{"rendered":"https:\/\/attila-csepes.com\/wp\/?page_id=1612"},"modified":"2025-11-29T20:01:41","modified_gmt":"2025-11-29T19:01:41","slug":"film","status":"publish","type":"page","link":"https:\/\/attila-csepes.com\/index.php\/film\/","title":{"rendered":"Film"},"content":{"rendered":"<h3><strong>A londoni<em> D&amp;AD rekl\u00e1mverseny<\/em> az egyik legn\u00edv\u00f3sabb a maga kateg\u00f3ri\u00e1j\u00e1ban. <a href=\"https:\/\/www.youtube.com\/watch?v=C3O9xpBkHLc\">Egy interj\u00fa <\/a>\u00a0keretein bel\u00fcl a szakmai zs\u0171ri osztotta meg gondolatait a filmr\u0151l, mint m\u00e9diumr\u00f3l. Nagy el\u0151ny\u00e9nek tartj\u00e1k a t\u00f6bbi csatorn\u00e1val szemben, hogy a film az adott brand szellemis\u00e9g\u00e9t \u00e9s \u00e9rzelmi vil\u00e1g\u00e1t meg\u0151rizve k\u00e9pes \u00e9letre kelteni t\u00f6rt\u00e9neteket.<\/strong><\/h3>\n<h4><span style=\"color: #3366ff;\"><em>Brand-je j\u00f6v\u0151j\u00e9vel j\u00e1tszik az, aki a \u201cszomsz\u00e9d fi\u00fara\u201d b\u00edzza a rekl\u00e1manyag elk\u00e9sz\u00edt\u00e9s\u00e9t.<\/em><\/span><\/h4>\n<h4>A film, mint produktum egy alkot\u00f3i folyamat \u00e9s az azt t\u00e1mogat\u00f3 h\u00e1tt\u00e9rmunka eredm\u00e9nye. Manaps\u00e1g m\u00e1r vide\u00f3k milli\u00f3i \u00e9rhet\u0151k el a vil\u00e1gh\u00e1l\u00f3n, \u00e1m ezek tartalma \u00e9s forr\u00e1sa jellemz\u0151en nem ellen\u0151rz\u00f6tt. Ez\u00e9rt k\u00fcl\u00f6n\u00f6sen fontos, hogy min\u0151s\u00e9gi anyagot hozzunk l\u00e9tre \u00e9s ezt a megfelel\u0151 helyen tegy\u00fck k\u00f6zz\u00e9.<\/h4>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/www.youtube.com\/watch?v=jTf73BVdom0\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-1614 img-responsive\" src=\"https:\/\/attila-csepes.com\/wp-content\/uploads\/2018\/04\/bmkepe-300x151.webp\" alt=\"\" width=\"300\" height=\"151\" srcset=\"https:\/\/attila-csepes.com\/wp-content\/uploads\/2018\/04\/bmkepe-300x151.webp 300w, https:\/\/attila-csepes.com\/wp-content\/uploads\/2018\/04\/bmkepe-768x386.webp 768w, https:\/\/attila-csepes.com\/wp-content\/uploads\/2018\/04\/bmkepe.webp 826w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A londoni D&amp;AD rekl\u00e1mverseny az egyik legn\u00edv\u00f3sabb a maga kateg\u00f3ri\u00e1j\u00e1ban. Egy interj\u00fa \u00a0keretein bel\u00fcl a szakmai zs\u0171ri osztotta meg gondolatait a filmr\u0151l, mint m\u00e9diumr\u00f3l. Nagy el\u0151ny\u00e9nek tartj\u00e1k a t\u00f6bbi csatorn\u00e1val szemben, hogy a film az adott brand szellemis\u00e9g\u00e9t \u00e9s \u00e9rzelmi vil\u00e1g\u00e1t meg\u0151rizve k\u00e9pes \u00e9letre kelteni t\u00f6rt\u00e9neteket. Brand-je j\u00f6v\u0151j\u00e9vel j\u00e1tszik az, [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":2068,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-1612","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/attila-csepes.com\/index.php\/wp-json\/wp\/v2\/pages\/1612","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/attila-csepes.com\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/attila-csepes.com\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/attila-csepes.com\/index.php\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/attila-csepes.com\/index.php\/wp-json\/wp\/v2\/comments?post=1612"}],"version-history":[{"count":1,"href":"https:\/\/attila-csepes.com\/index.php\/wp-json\/wp\/v2\/pages\/1612\/revisions"}],"predecessor-version":[{"id":2069,"href":"https:\/\/attila-csepes.com\/index.php\/wp-json\/wp\/v2\/pages\/1612\/revisions\/2069"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/attila-csepes.com\/index.php\/wp-json\/wp\/v2\/media\/2068"}],"wp:attachment":[{"href":"https:\/\/attila-csepes.com\/index.php\/wp-json\/wp\/v2\/media?parent=1612"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}